Corporate Research International

Customer Perception Survey: Quarter 1, 2009 - Quarter 2, 2010

Store Type:  
Race:   
Gender:   Age:     to:  
Education:   State:  

Completed Surveys
Quarter 1, 2009
1421
Quarter 2, 2009
8142
Quarter 3, 2009
3230
Quarter 4, 2009
1526
Quarter 1, 2010
1154
Quarter 2, 2010
703

1. Have you filled a prescription in the last six months at a local pharmacy (not an online or mail order pharmacy)?
82.00% (4879) A. Yes
18.00% (1071) B. No

2. How many prescriptions do you have filled at least once a month?
43.68% (2125) A. One
19.71% (959) B. Two
13.09% (637) C. Three
7.42% (361) D. Four
5.22% (254) E. Five
10.87% (529) F. Six or More

3. How do you usually refill your prescriptions?
29.81% (1454) A. Stop at the pharmacy and wait
58.11% (2834) B. Call ahead and pick up
6.25% (305) C. Order from a website and pick up
5.82% (284) D. Automatic refill from pharmacy

4. How many pharmacies do you use to have prescriptions filled?
64.39% (3137) A. One
29.80% (1452) B. Two
5.81% (283) C. Three or more

5. Where do you fill your prescriptions? (Consumers were allowed to choose more than one option.)
64.34% (3139) A. Chain pharmacy (i.e. CVS, Walgreens, Rite Aid)
7.91% (386) B. Clinic/hospital pharmacy
14.00% (683) C. Independant pharmacy
12.91% (630) D. Mail Order
21.44% (1046) E. Mass Merchant/Discount store (i.e. Wal-Mart, Target)
21.01% (1025) F. Supermarket/Grocery store
3.28% (68) G. Other

6. Which of the following factors influence your pharmacy choice? (Consumers were allowed to choose more than one option.)
63.07% (3077) A. Convenient store hours
76.90% (3752) B. Location to home/work
35.52% (1733) C. Drive-thru pick up window
18.75% (915) D. Discounts for other store products
14.80% (722) E. Automatic refill
7.32% (357) F. Reminders for refills
53.74% (2622) G. Call ahead for prescriptions/refills
32.47% (1584) H. Can get prescription filled at any store in chain
21.09% (1029) I. Easy to obtain prescription records
42.75% (2086) J. Knowledgeable staff
63.35% (3091) K. Pharmacy accepts my insurance
14.63% (714) L. Price for non-pharmacy products
31.03% (1514) M. Ability to shop for non-pharmacy products
21.05% (1027) N. Pharmacy helps with insurance questions/issues
34.15% (1666) O. Time it takes to fill prescription
34.06% (1662) P. Have confidence in the pharmacist
8.75% (427) Q. Other

7. How frequently do you ask the pharmacist questions about a prescription medication?
27.11% (1322) A. Only the first time I fill a new prescription
2.75% (134) B. Every time
10.70% (522) C. Often
48.43% (2362) D. Sometimes
11.01% (537) E. Never

8. How often do you trust the information your pharmacist gives you?
50.14% (2174) A. All the time
46.68% (2024) B. Most of the time
3.18% (138) C. Some of the time

9. What types of questions do you ask? (Consumers were allowed to choose more than one option.)
52.14% (2544) A. Generic vs. brand name products
65.05% (3174) B. Interactions with current prescriptions or other medications
14.45% (705) C. Length of treatment
30.15% (1471) D. Dosage
62.16% (3033) E. Side effects
25.89% (1263) F. Insurance questions

10. What keeps you from asking your pharmacist questions about prescription products? (Consumers were allowed to choose more than one option.)
74.83% (3651) A. I don't need to
7.62% (372) B. It never occured to me to ask questions
1.97% (96) C. I am embarassed to ask questions
8.14% (397) D. There is no opportunity for me to speak with them in private
2.23% (109) E. I don't consider them knowledgeable enough to answer my questions
17.09% (834) F. They seem too busy and unavailable to answer questions
6.37% (834) G. The pharmacist does not seem friendly

11. How frequently do you ask the pharmacist questions about over-the-counter products?
11.06% (539) A. I don't need to
7.63% (372) B. Twice a month
24.12% (1176) C. Once every three months
25.31% (1234) D. Once every six months
20.51% (1000) E. Once a year
11.36% (554) F. Never

12. How often do you trust the information your pharmacist gives you?
47.75% (2061) A. All the time
48.73% (2103) B. Most of the time
3.52% (152) C. Some of the time

13. What types of questions do you ask? (Consumers were allowed to choose more than one option.)
67.43% (3290) A. Best product for symptoms or needs
42.96% (2096) B. Generic vs. brand name products
52.65% (2569) C. Interactions with current prescriptions or medications
13.40% (654) D. Length of treatment
27.08% (1321) E. Dosage
20.68% (1009) F. Non-medication treatments (i.e. apply heat or cold)
14.08% (687) G. Herbal products
9.08% (443) H. Whether or not to visit a physician
41.42% (2021) I. Side effects of over the counter prescriptions

14. What keeps you from asking your pharmacist questions about over-the-counter products? (Consumers were allowed to choose more than one option.)
55.03% (2685) A. I don't need to
7.32% (357) B. It never occured to me to ask about anything other than prescription medications
1.82% (89) C. I am embarrassed to ask questions
5.55% (271) D. There is no opportunity for me to speak with them in private
1.80% (88) E. I don't consider them knowledgeable enough to answer my questions
17.77% (867) F. They seem too busy and unavailable to answer questions
5.51% (269) G. The pharmacist does not seem friendly
23.88% (1165) H. None of the above

15. Which of the following best describes the customer service at the pharmacy you frequent most
41.28% (2013) A. Excellent
41.34% (2016) B. Good
14.37% (701) C. Average
2.15% (105) D. Below Average
0.86% (42) E. Poor


*Results: Participants in this survey were permitted to answer "N/A" or "Not Applicable" for any of the following reasons: Never shopped the brand/location, the brand/location is not available in the area, or the participant is not familiar with the brand/location. "Results" refers to the number of applicable responses.

*Score: Participants in this survey were permitted to answer "N/A" or "Not Applicable" for any of the following reasons: Never shopped the brand/location, the brand/location is not available in the area, or the participant is not familiar with the brand/location. "Score" refers to the average rating of only applicable responses.